At lunch today someone related this to me.

In the video game industry there is this expression called, “Time To Crate which is the shortest amount of time it takes for a gamer to reach the first crate (which contains health, ammo, and assorted goodies) in the game. Apparently, the shorter the time, the worse the game.

Because the gaming world is starting to merge with the social networking world, there is a new term out: Time To Cock. This is the time between the release of a user-generated content system and the point where that system is used to create a cock.

Apparently, with the advent of online gaming, both times have reached record lows.

Which explains things like this…and this.

Last year, Tagged relaunched our namesake, in which we allowed users to create their own tags. I won’t tell you what our Time To Cock was, except to say, it’s best measured using this function.

Another friend mentioned that he was doing a search the other day on his old company’s website, eGroups. The top results were all pictures of penises—the exact same problem they had back when he worked there.

The internet never changes. Gotta ❤ it!