Mischa mentioned that a bunch of Web 2.0 companies wanted to get in on the whole SuperBowl ad thing. Being Web 2.0 and not Web 1.0, they put their commercials on YouTube. Here is one from “the bunch of monkeys” I used to work for:
Their budget? $50 for the bar tab. Sure beats wasting 2 million bucks.
Web 2.0: Web 1.0, only cheaper.