The only people who read TechCrunch are your competitors

> I’m playing video games and drinking champagne because after all the press I got, the only thing my client can say is “Aww. No TechCrunch? Is it too late to give them an exclusive?” [FML][]

I’ll repeat a rant I first said five years ago to a CTO friend told me his co-founder and CEO was obsessed with getting on TechCrunch.

“Why the f— does anyone want to be on TechCrunch? The only people who read TechCrunch are your goddamn competitors. Think of your product, do your customers even know WTF TechCrunch is, let alone read it?”

No. Fucking. Way.

TechCrunch for Humans

This is what TechCrunch looks like to a normal human being

Anyone who gives a shit about being on TechCrunch is someone sending a big [signal][wp signalling] that they don’t give a shit about their customer, or that their **real** customer is their investors who are stupid enough to sink money in that person’s latest grift. Anyone who wants to be on TechCrunch has a a big inferiority complex and values their ego more than their business.

> It’s okay I’m enjoying killing zombies with my friends who don’t even know what the fuck a TechCrunch is, thank God!

More dead zombies, less ‘Crunch.

[FML]: http://www.fmylife.com “F— My Life”
[wp signalling]: http://en.wikipedia.org/wiki/Signalling_(economics) “Signalling (economics)—Wikipedia”

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