When I first heard someone use the term “the sharing economy” last year:
Me: What the fuck is “the sharing economy”?
Someone: It’s a catchall for businesses like AirBnB, Uber, Lyft, TaskRabbit and the like.
Me: Sounds more like they should call it “the slavery economy.”1 Give it a few years for that bubble to go the way of GroupOn.
What did I mean?
Well to take one example, this was sent to me recently by a friend because it appeared on her feed and she was curious how they got the numbers:
Should say “Apply now and start making serious cash… for Uber’s investors.”
Let’s do the math, shall we?2
Continue reading some Uber math after the jump
Very impressive flash Ad from Apple.
The ad is just a regular until you click for sound and then the ad really starts up. The reason: Two independent SWF files that sync actions across themselves. Both ads have to be delivered at the same time. Clever use of shape and placement of those ads to tell a funny story.