Why Siri

From The iPhone Blog:

Equally interesting is what [Siri] portents for Apple. Just like the App Store began the intermediation and exclusion of Google by offering users a better experience interacting with data in apps than via a web search, Siri continues it by theoretically making it easier and more enjoyable to engage in query/response with Siri than with Google. In typical fashion, Apple isn’t building a search engine to compete with Google, they’re building something to obsolete the current conception of search engines. And they’re not doing it by becoming a walled garden — there’s no profit in that. They’re doing it by becoming a walled gate with a multi-directional toll system.

Great observation. Reminds me also of how Apple got out from under the Microsoft Office Sword of Damocles with Safari and iWork.

The first lines outside Apple Store

You may have forgotten by now, but the first lines outside Apple Store were for the openings…

My graduate school friend, Dave, called me that morning and mentioned that an Apple Store was opening up in the area and we should check it out. We casually showed up just before noon and were totally blown away by the lines.

The line for Apple Store
The line for Apple Store Apple Store, Palo Alto, California Olympus C-2500L (3 exposures, 1/200-1/400sec, f/2.9), iso100, 11.8mm (47mm) I took this photo nine years ago today (October 6, 2001) outside Apple Store Palo Alto. It was the ninth Apple Store opening, and the first street-level Apple Store. The sign reads: “5 down, 95 to go.” It is a reference to the fact that Apple has only 5% market share and the retail store concept was trying to reach the other 95%.

Apple modeled the store after the Gap. The anticipation buildup was stolen from the first lines for Microsoft Windows 95 six years earlier. Apple’s nearest competitor, Gateway Country Stores failed three years later in 2004. Microsoft would copy this idea eight years later in 2009with impending failure?

I’d say the retail store idea worked better than Apple could have ever imagined.

Discouraged by the lines that morning, we had lunch across the street at Pluto’s. When we finished, there was no line and we walked right in. They still had some free t-shirts when we left.

That was a good day.

Update: Apple and Microsoft go head-to-head with Microsoft’s fifth store-to-be.

Guns, Germ(ane), and Steal

A commenter on my last article jokes:

I thought : “First they ignore you, then they laugh at you, then they fight you, then you win.” was Robbie Wiliams stuff!

I should issue a couple of corrections to improper attributions in that article.

Corrections after the jump

#firstmac

Because it is the 25th anniversary of the Macintosh, there is twitter meme going on where you talk about your first mac.

Reading the headlines on Microsoft, Sony, and Nokia, I’m struck with just how impressive Apple’s quarterly’s are. Yesterday, I noticed that Apple’s front page was bragging that they have had over 300 million iPhone AppStore downloads since its launch.

Instead of going back 25 years, I’d rather go back seven when, in October 2001, Apple released the iPod. Now most of us don’t have to eat as much crow as Slashdot did—I purchased my first iPod one month after the release. However when Steve Jobs said then that the iPod was “the 21st-century Walkman” who didn’t think it was laced with more than a little hubris? And yet, now, we’d probably think that the iPod which reenergized the Macintosh, changed the music industry, and was parlayed into the “it” smartphone was the Walkman and much more.

Sony missed the iPod market because its acquisition of Columbia made the huge technology company a victim of the requests of its media division. Instead of learning from this mistake and moving forward, in 2005, this Japanese engineering company appointed an American entertainment executive to lead their company.

“If you look backward in this business, you’ll be crushed. You have to look forward.” —Steve Jobs, on the 25th Anniversary of the Macintosh

My #firstmac? Well that was just under 25 years ago. I can still remember making Dungeons and Dragons maps with it in MacPaint at my best friend’s house—that computer changed my life. I went home and begged my parents to buy one and I’ve used sixteen macs since that day—I can name every one.

That moment also marked one of the last times I’d spend with my friend—the years play-acting fantasy books in the junkyard behind his house giving way to separate schooling and separate lives. That computer also changed some others lives. It was purchased with the same drug money that would later kill 18 people.

For different reasons than Steve Jobs, I can’t look back, I’d be crushed. I can only look forward.